![[$80M+ raised] THAT Product-market fit moment: Avoid the analysis trap; Shippo’s Founder, Laura Behrens Wu](https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/49/42/5f/49425f2e-d867-6f6f-288a-daefcf1a487a/mza_15456460134800185290.png/400x400bb.jpg "[$80M+ raised] THAT Product-market fit moment: Avoid the analysis trap; Shippo’s Founder, Laura Behrens Wu")
[$80M+ raised] THAT Product-market fit moment: Avoid the analysis trap; Shippo’s Founder, Laura Behrens Wu
Description
In this episode of Sit Down Startup, join Laura Behrens Wu, founder of the multimillion-dollar shipping platform Shippo, as she reveals the pivotal moments that led to staggering growth and product-market fit success. Discover Shippo's journey using customer retention tactics (8:12 ), an API-first strategy (13:33 ), and conquering the Shopify App Store with a savvy inbound marketing approach (00:35:15 ). Listen to this interview for a deep dive into the game-changing approaches Shippo took to thrive in the competitive e-commerce space.
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